Barbarella Beads

Hand-made jewelry from a single strand design

I was approached by Liz to create a logo & brand identity system for her vision of Barbarella Beads. She requested that the brand identity be bold, elegant, and fashionable. We began the design process with font exploration, settling on a clean, modern typeface with custom serifs to push a more traditional and elegant feeling. Circular B patterns were used for the logo and supporting elements; a simplistic but elegant reflection of her one-of-a-kind jewelry. We finalized the design with a bold yet feminine color palette.